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Marketing & sales — Page 2

Positioning, customers, selling and business visibility.

18 articles · Original source dates
Marketing & sales02 Jan 2021

Tips for Dealing With Controversial Topics on Social Media

Social media has given every individual a public voice, and people are eager to share their opinions on the latest hot-button issues. But as a business, it's important to remain neutral on controversial topics…

AllBusiness · 5 min read
Marketing & sales19 Nov 2020

Boost E-Commerce Sales by Understanding How Customers Think

If you run an e-commerce business , you face many challenges. And trying to compete with the giants can be overwhelming if you don't have a robust marketing strategy. The ultimate aim of all marketing…

AllBusiness · 5 min read
Marketing & sales04 Nov 2020

The Secret to Business Survival in Today’s Tough Market

As we were ringing in 2020, it’s safe to say that nearly no one could have imagined the novel year that was virtually at our doorsteps. Like a monsoon, Covid-19 arrived. And with it a plethora of changes to…

AllBusiness · 7 min read
Marketing & sales09 Jul 2020

Retailers: Is Your E-Commerce Website Ready for a Sales Surge?

While overall retail sales are down right now (there’s been a 21.6% decline from April 2019 to April 2020), online sales are bucking the trend. The NRF reports a 21.2% rise in online and other non-store sales…

AllBusiness · 8 min read